- Sector: Leisure
- Region: London
- Revenue: £10m to £20m
- Website: www.chillisauce.co.uk
Spice of life
Chillisauce is one of the UK’s fastest-growing events agencies, organising and delivering activities and experiences for groups and companies in over 50 destinations worldwide.
“By delivering innovative, forward-thinking and often exclusive experiences and events, Chillisauce is now the market leader in the stag and hen party industry,” says Founder and CEO, James Baddiley.
“The traditional few drinks has now catapulted into weekends and holidays, bustling with new experiences and unusual destinations”
Each year, the company caters for over 140,000 consumers and their rapidly expanding corporate events department organises over 700 corporate events, parties and team-building days for major clients including Deloitte, Facebook and Barclays.
James says that staff and technology have been the keys to its recent success: “Technology has always been at the centre of our business, and over the years, we have invested heavily in IT to help streamline our processes. By allowing our team managers the freedom to innovate and develop new ways of increasing their departmental efficiency, they feel confident in suggesting new ideas that are often implemented.”
Creating this entrepreneurial culture, says James, means that staff across all levels and departments are continuously invested in improving how the business operates, in every aspect.
140,000 – The number of consumers Chillisauce caters for each year
“Instilling a great social culture has also been fundamental to our success. We sell fun and we make sure our workplace reflects that. From a relaxed dress code and games in the office, to monthly parties and regular weekend trips to our European destinations, we make sure we have a great work/play balance.”
Growth in the business has been spurred by an increasing trend of consumers wanting new ways to celebrate key moments in their lives.
“The traditional few drinks has now catapulted into weekends and holidays, bustling with new experiences and unusual destinations,” says James. “As people also find themselves with less free time they have been looking for experts to take the hassle out of organising these events. That has been a real driver.”